We reported on their amateurish, but highly effective (in terms of media salviation, at least) Brazilian waxing promotion in July.
Speaking of reporting, we really wish that the local newspaper would actually do some.
We would have thought that eager beaver reporters would be asking the following questions:
- Did the company pay for appropriate imagery this time (instead of stealing a GQ magazine image of a celebrity)?
- How much money did the last stunt porportedly raise for the Animal Welfare League?
- The carbon tax legislation has only just reached Federal Parliament and is yet subject to debate - what does that have to do with waxing (or any other beauty services for that matter)?
- Is promoting beauty salons a legitimate use of valuable news space? Shouldn't they be encouraged to advertise instead?
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